An MLS expansion team has secured the largest naming rights deal ever for a soccer-specific stadium in the U.S.
In 2020, the University of Colorado Boulder became one of the first NCAA schools to formalize an athletic department sponsorship deal with a sports betting company.
Last week, a college sports advocacy organization called The Drake Group asked the U.S. Department of Education for guidance on one of the biggest unanswered questions about name, image, and likeness: how Title IX — the statute governing gender equity in higher education — might apply.
Last week, a college sports advocacy organization called The Drake Group asked the U.S. Department of Education for guidance on one of the biggest unanswered questions about name, image, and likeness: how Title IX — the statute governing gender equity in higher education — might apply.
Wednesday’s debut of UFC president Dana White’s slap-fighting league finished behind “1000-LB Best Friends” and “House Hunters” but drew a decent audience. “Power Slap: Road to the Title” on TBS drew an audience of 295,000 with a .10 rating to make it the 45th-most-watched show Wednesday, according to ShowBuzzDaily.
Saudi Arabia reportedly looked into buying Formula 1 and remains interested, should the opportunity arise. The country’s sovereign wealth fund, the $620 billion Public Investment Fund, was interested in purchasing the global racing series from Liberty Media, according to Bloomberg.
While Netflix’s sports content is growing, the company still hasn’t made its way to live sports.
As a kid in Hollis, Queens, Stephen A. Smith grew up listening to Chris “Mad Dog” Russo and Mike Francesa on the New York City sports radio station WFAN.
The Savannah Bananas chose people over profits. The quirky independent baseball team, known for its team dances and unique “Banana Ball” take on the game, was offered $1 million to purchase “a large amount of group tickets for every single game on our 2023 tour and buy them from us at twice our price of $25,” according to team owner Jesse Cole.
With the arrival of a French superstar on the horizon, the NBA is growing its media presence in Europe. The league inked a U.K. broadcast deal with the BBC covering nine games this season, beginning with Thursday’s tilt in Paris between the Chicago Bulls and Detroit Pistons — the first regular-season game in France since 2020.
In the battle to dominate top college sports broadcasting, Fox appears to be out-dueling ESPN through the first half of the basketball season — scoring the top average viewership of any network through mid-January.
An investment firm dedicated to sports and related industries announced its biggest fund to date.
Microsoft’s gaming division finds itself under even more strain. The company announced it will be cutting roughly 10,000 jobs, which will reportedly involve layoffs within its gaming sector, including its 343 Industries and Bethesda Game Studios properties.
Anheuser-Busch announced it will have three minutes of national air time in this year’s Super Bowl after ending its exclusivity deal with the Big Game last year.
Manchester City reigns supreme for the second year in a row. The Premier League giants have retained their position as the highest revenue-generating
The NFL and Europe can’t get enough of each other. The league announced the five teams that will host international games on Thursday, with three regular-season games in the U.K.
The entertainment sector of the Saudi Arabian government has reportedly auctioned off a $2.6 million ticket for an exhibition soccer match on Thursday that will feature both Cristiano Ronaldo and Lionel Messi.
As expected, LIV Golf has announced a multi-year rights agreement with The CW Network. The deal marks the Saudi-backed golf league’s first U.S. TV and streaming deal.
On Thursday, for the first time since 2020 and the 12th time in its history, the NBA will play a game in France when the Chicago Bulls take on the Detroit Pistons from Paris’ Accor Arena.
The Olympics have tied down European broadcasters through the next decade. The International Olympic Committee signed a joint agreement with the European Broadcasting Union and Warner Bros.
The new president of the Chicago Bears has made it clear the team is planning to move.
There’s a bright spot for a gaming industry that has seen lackluster profits. The world’s five top-grossing mobile games generated $7.2 billion in revenue
Olympique Lyonnais could be going public. Eagle Football Holdings, which is controlled by John Textor, is planning to take the Ligue 1 club public via a SPAC merger at a $1.2 billion valuation.
Statements from the NHL and Flyers supported Provorov’s decision to choose, while still maintaining the organizations’ support of the LGBTQ+ community.
Telemundo has expanded its reach with the world’s most popular sport. The broadcasting giant has secured a four-year media rights deal with the U.S. Soccer Federation for an undisclosed amount.
Formula 1 is set to stay in Miami for the long haul. Miami Grand Prix organizers announced a host of changes and improvements as it prepares for its second iteration on May 7.
LIV Golf player Patrick Reed’s attorney is already suing five sports media personalities and four companies for defamation.
While many locations have yet to be announced, Glytch has started work on a Los Angeles facility, with Atlanta, Chicago and the Seattle area mentioned as other sites. The plan is to open four stadiums by the end of 2024.
The Miami Heat signed a 19-year naming rights deal with FTX. It didn't last 19 months. FTX was the third-largest cryptocurrency exchange when it made a deal with the Heat and Miami-Dade County to rename American Airlines Arena, which had borne that name since it opened in 1999.
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